
ASATA CONFERENCE 2016 | THE TRAVEL MIRROR
20-23 May 2016, Somerset West
I have been attending the ASATA conferences for many years and I would like to congratulate you on organising a conference with the most outstanding content. The internal and external speakers and topics were all so relevant, informative and enjoyable.
Thank you so much and very well done.
Kind regards
Linda Benwell
Managing Director
XL Millenium Travel
Clearly local is lekker, as we prepare for our third conference on home soil. We invite you to join us at the Lord Charles in Somerset West from 20 to 23 May. Registration is now open and we are looking forward to seeing as many of you as possible!
Our theme this year is “Travel Mirror”. Reality, like a mirror, never gives us back more than what we put into it. In an ever-changing world, our relevance and value has to be constantly assessed, reviewed and reinforced. Now is the time to put in the work to create the reflection we want to see.
As we develop the programme, we will update you on the content and speakers, but rest assured, you do not want to miss this one! The focus and format will be similar to previous years and we are confident that the networking, guest speakers and overall programme will be informative and valuable.
The ASATA Diners Club Awards, will also take place during conference this year and we will once again open the conference to day visitors, so that as many of our Western Cape colleagues as possible can join us.
I look forward to welcoming you all to Somerset West.
Otto de Vries, CEO
CONFERENCE PACKAGE PRICES
Package A:
Retail Members & Conference Sponsor Delegates | (Conference Sponsor up to two delegates)
Single Room per person | R9 500.00
Double / Twin per person | R7 800.00
Extra Nights
Single room per person | R 1 560.00
Double / Twin per person | R910.00
*Package B:
ASATA Sponsors Package for more than 2 Delegates & ASATA Partners (Non-Sponsor)
Single Room per person | R10 000.00
Double / Twin per person | R8 300.00
Extra Nights
Single room per person | R1 560.00
Double / Twin per person | R910.00
*A Conference Sponsor is entitled to register two delegates under Package A. Any additional registrations will be charged at the rate of Package B.
Package C
YPT & Day Delegates Package
One day package only | R2 300.00
Package D
Delegates from Cape Town & Surrounding Areas Package
Two day package | R5 900.00
PRICES INCLUDE THE FOLLOWING:
Package A & B
- 3 nights’ accommodation. Check in 20 May – Check out 23 May.
- Return airport transfers – Group transfers only.
- All Conference facilities and guest speakers
- Tea/Coffee during Conference days
- Meals and drinks (soft drinks, wine & local beer) are included on the following days:
*Please note there may be a cash bar facility to cover spirits and other drinks from time to time.
20 May – ASATA Diners Club
21 May – Breakfast, Lunch & Dinner
22 May – Breakfast, Lunch & Dinner
23 May – Breakfast
Package C (YPT & Day Delegates)
- All Conference facilities and guest speakers for one day only as per your selection.
- Refreshment breaks, lunch and drinks (soft drinks, coffees & teas) are included.
- No accommodation included. Day delegates who wish to attend for both Conference days should register as a full Conference delegate (Package A or B).
- Attendance at evening functions is not included in the day packages and does require an advance booking at an additional cost.
Package D (Cape Town & Surrounding Area Delegates)
- All Conference facilities and guest speakers for both Conference days.
- Refreshment breaks, lunch and drinks (soft drinks, coffees & teas) are included.
- No accommodation included.
- Attendance at evening functions is not included in the day packages and does require an advance booking.
PRICE EXCLUDES THE FOLLOWING:
- Personal transfers
- Transfers for day delegates
- All flights
- Car hire
- Extra nights
- All activities (golf tournament, pre-/post tours and excursions)
- All other extras of a personal nature such as mini-bar, telephone, laundry, spa treatment, etc.
- Travel insurance
ASATA CONFERENCE PROGRAMME 2016 | THE TRAVEL MIRROR
20-23 MAY 2016
Day 01 – 20 May 2016
08h00 – 10h00 ASATA Board meeting
11h45 – 17h00 ASATA Annual Golf Day (Erinvale Estate)
14h00 – 17:30 Conference registrations
15h00 – 16h00 M.A.F. on ASATA Charter
19:00 – ASATA Diners Club Awards
DAY 02 – 21 May 2016
09h00 – Official Opening – Minister Alan Winde – Ministry of Economic Opportunities
(Responsible for the Departments of Agriculture & Economic Development and Tourism) and ASATA President, Vanya Lessing
09h45 – Release of the 21st Century Travel Agency Study – Natalia Rosa, Big Ambitions
The 21st Century Travel Agent study examines what the customer of travel retailers defines as true value and how the travel retailer and travel consultant of the 21st century will have to evolve, not only to deliver that value, but also to gain their customer’s trust and show enough true value for customers to see value in paying for a travel agent’s service.
10h15 – The Uber Story –Frans Hiemstra, Head of Operations for Uber Cape Town
What started as an app to request premium black cars in a few metropolitan areas is now changing the logistical fabric of cities around the world. With over one billion conenctions made, Über connects people who need a reliable ride with people looking to earn money driving their car. Listen to the story of how Über, as an intermediary are changing the transport landscape, by putting the customer at the centre of their business, through the use of technology.
11h00 – Refreshment Break
Sponsored by American Express Corporate Payment Solutions
11h30 – Panel discussion – Monique Swart, African Business Travel Association
Personalisation, consumerisation, the sharing economy, rise of the Millennial traveller and the use of mobile are increasing traveller expectations of the user experience associated with travel.
In this panel discussion, corporate travellersshare their thoughts on personalisation, true consulting and “bleisure” opportunities around their business travel.
12h30 – Lara Travel – a case study –Lara Casasola
Lara shares her insights and thoughts around how she and her business has evolved and continues to evolve to deliver true value to her many loyal leisure and corporate clients.
13h00 – Lunch – Sponsored by Amadeus Southern Africa
14h00 – Human Capital – Entitlement in your business – Siphiwe Moyo
Sponsored by Beachcomber Tours
Siphiwe speaks on employee engagement, employee morale, employee motivation and strategies aimed at nipping the entitlement culture in the bud.
15h00 – Economics and Politics – Where to from here?– Dr. Roelof Botha
Sponsored by AvisBudget
Involved with macroeconomic research, Dr. Botha is a Senior Adjunct Faculty member of the Gordon Institute of Business Science (GIBS). Over the past three decades, more than 400 companies & employer organisations have utilisied his services in providing forecasts of economic indicators, mostly for purposes of strategic planning.
19h00 – SAA function – Sponsored by South African Airways
Day 03 – 22 May 2016
07h30 – Closed breakfast session with ASATA top grouping CEO’s
Sponsored by American Express Corporate Payment Solutions
09h00 – ASATA Members Town Hall – Moderator – Jason Krause with Otto de Vries and Kim Koen and Natalia Rosa
Sponsored by American Express Corporate Payment Solutions
ASATA strategy. Having concluded a detailed strategy for the coming years, we will share the 5 pillars with the members before engaging in a detailed discussion with you on the priorities and initiatives, with a focus on the development of a set of common values, the ASTA charter and the ASATA brand promise.
ASATA Communications strategy. We will be sharing details of the communication strategy with a focus on the member communication, under the banner “Living ASATA” and the consumer banner “Travel with Peace of Mind”.
11h00 – Refreshment break – Sponsored by City Lodge Group
11h30 – ASATA Members Town Hall continued.
National Treasury and the travel industry going forward, with Estelle Setan, Chief Director: Strategic Procurement | Office of the Chief Procurement Officer
SAT domestic tourism strategy and the ASATA/South African Tourism pilot project “Local leisure at it’s best”, withMargie Whitehouse, Chief Marketing Officer, SAT.
12h30 – IATA Session –Hosted by Mr Fred N’GANG’A – IATA Campaign Manager for Southern Africa.
- New Local Financial Criteria update
- DIP status
- NewGen ISS
- NDC Update
- Q&A
13h30 – Lunch
14h30 – Keynote Address “Grit” Peter van Kets
Sponsored by Western Cape Convention Bureau
This presentation takes you on an inspiring, life-changing journey demonstrating that in order to succeed in these turbulent times we will need grit!
15h30 – Signing of the ASATA Charter
15h45 – Closing Address – Otto de Vries, CEO ASATA
18h45 – Travelport Gala Evening – Sponsored by Travelport
Other Sponsors:
Airport Transfers – Thompsons Holidays
Travelport function transfers – Bidvest Car Rental
Travel Insurance for delegates – Travel Insurance Consultants (TIC)
Lanyards – The Holiday Factory
Sweets table in Conference room – First Car Rental
SPONSORSHIP OPTIONS
Two (2) Gold Sponsorship opportunities exist for guest speakers, breakaway session & business discussion panels which afford excellent exposure and interaction with Conference delegates. While the list below is an indication of what can be offered for this level of sponsorship, it is open to additional sponsorship opportunities. SILVER SPONSOR: R 55 000,00 Four (4) Silver Sponsorship opportunities exist for lunches or guest speakers, which afford excellent exposure and interaction with Conference delegates. BRONZE SPONSOR: 30 000,00 Bronze Sponsorship opportunities exist which afford value for money exposure and interaction with conference delegates which could include refreshment breaks, sweets table and prizes / refreshments for the ASATA Golf event.
Prices were correct as at 05 February 2016.
Prices are subject to change without further notice, and surcharges may be applied.
No-shows, no-refunds.
All payments to be made payable to Association of South African Travel Agents.
Substitution is permitted until 04 May 2016, thereafter a fee of R1 500 will be charged.
Refunds will only be processed after the event.
Registration closes on 06 May 2016.
Registrations received after 08 May 2016 will incur a late registration fee of R1 500.
All registrations received after 09 May 2016 will be on a request basis, subject to availability.
No credit will be given for any unused services.
ASATA reserves the right to refuse a registration of a Member to attend this Conference without having to provide a reason.
Delegates are reminded that only those delegates who have registered and paid are permitted to sleep, eat, drink or attend any of the functions. No outside visitors will be accepted unless prior arrangements have been made and agreed to by ASATA.
CANCELLATION POLICY
• A 100% cancellations fee is applicable as of 15 April 2016.
RESPONSIBILITY AND CONFIRMATION OF REGISTRATION
ASATA will endeavour to ensure that your attendance at the Conference will be as comfortable as possible. ASATA, any of its employees, Members of the Board, its appointed agents and/or sub-contractors, act on the basis that they attend to the arrangements of the Conference for the convenience of the delegates. They perform all tasks on condition that, any Member or Members of its Board, its employees its appointed agents and/or sub-contractors, cannot be held liable for any loss, damage or inconvenience (however arising) experienced by delegates at the Conference; neither can they be held responsible for unforeseen partial or total cancellation of the event. The programme is subject to change without prior notice.
CONTACT
Hannie Erasmus
hannie@asata.co.za
Tel: 011 293 0560 Mobile: 076 626 5300
GOLF DAY INFORMATION
One of Cape Town’s golfing treasures, the exclusive Erinvale Golf Club, designed by Gary Player is nestled in the middle of the Erinvale Estate in Somerset West, at the foothills of the Helderberg and Hottentots Holland Mountains.
PRE-BOOKING IS ESSENTIAL! Please note that the Golf Day bookings will be made on a strictly first-come first-served basis, so please book early.
Date Friday 20 May 2016
4 Balls 7 x 4 balls (28 Players)
Tee-off times 11h48 – 12h15
Golf package per person: R547.50
This will include:
Green Fee
Golf Cart
Halfway House
Complimentary Drink for 1 x hour
Additional charge:
Club Hire – R400 per set
Please note that Erinvale do not make use of Caddies.
Annual hollow tining will take place from 9 – 13 May 2016
In order to participate, please complete the Golf Day registration fields in the main conference registration form.
NB: You will be able to pay for your golf booking as part of your overall conference registration, to avoid having to make multiple payments.
CANCELLATION POLICY:
If player is a “no-show”, entry fee is non-refundable.
100% cancellation fee

PLEASE NOTE THAT TIC WILL BE SPONSORING ALL DELEGATES WITH FREE LOCAL* TRAVEL INSURANCE. More info
*A local journey is defined as a business or leisure trip undertaken by a South African resident within South Africa and is more than 200km from place of residence or work.
OUR VALUED SPONSORS:












